01 The Flavour Project
The Flavour Project is bringing new chef designed products to the table. Their approach is contemporary with great inspiration in nature and rustic ingredients.
02 The Challenge
- The challenge was to create brand identity that brings together the farm to table approach and high end chef experience.
03 The Solution
- The brand visuals are a mix of modern layout and logo and botanical drawings. I illustrated botanical plants to bring rustic element and tell a story about fresh, garden-to-table ingredients. I introduced an element that would bring the experience of chefs guidance closest to the consumer via "Chef Notes". They consist of handwritten or typed notes and advices.